Data protection

Data protection

Unless otherwise stated below, the provision of your personal data is neither required by law nor contractually, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is provided during subsequent processing operations.
“Personal data” means any information relating to an identified or identifiable natural person.


Server log files
You can visit our websites without providing any personal information.
Every time you access our website, usage data is transmitted to us or our web host/IT service provider through your Internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR out of our overriding legitimate interest in ensuring trouble-free operation of our website and in improving our offering.
Contact

Responsible person
Contact us if you wish. The contact details of the person responsible for data processing can be found in our legal notice.



Initiative contact from the customer via email
If you initiate business contact with us via email, we will only collect your personal data (name, email address, message text) to the extent provided by you. The data processing serves to process and answer your contact request.
If the contact serves to carry out pre-contractual measures (e.g. advice if you are interested in buying, preparing an offer) or concerns a contract that has already been concluded between you and us, this data processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Article 6 (1) (f) GDPR due to our overriding legitimate interest in processing and answering your request. In this case, you have the right, for reasons arising from your particular situation, to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR.
We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Collection and processing when using the contact form
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent provided by you. The data processing serves the purpose of establishing contact. By sending your message, you consent to the processing of the transmitted data. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent.
You can revoke your consent at any time by notifying us, without this affecting the lawfulness of the processing carried out based on your consent before its revocation. We only use your email address to process your request. Your data will then be deleted unless you have consented to further processing and use.



WhatsApp Business
If you contact us via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "WhatsApp"). If you are located outside the European Economic Area, this service is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
The data processing serves to process and answer your contact request. For this purpose, we collect and process your mobile phone number stored on WhatsApp, if provided, your name and other data to the extent provided by you. For the service, we use a mobile device whose address book only stores data from users who have contacted us via WhatsApp. Personal data will not be passed on to WhatsApp without you having already given your consent to WhatsApp.
Your data will be transmitted by WhatsApp to Facebook Inc. servers in the USA.
If the contact serves to carry out pre-contractual measures (e.g. advice if you are interested in buying, preparing an offer) or concerns a contract that has already been concluded between you and us, this data processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Article 6 (1) (f) GDPR for our overriding legitimate interest in providing quick and easy contact and in answering your request. In this case, you have the right, for reasons arising from your particular situation, to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR.
We only use your personal data to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Further information on terms of use and data protection when using WhatsApp can be found at https://www.whatsapp.com/legal/#terms-of-service (https://www.whatsapp.com/legal/#terms-of-service ) and https://www.whatsapp.com/legal/#privacy-policy (https://www.whatsapp.com/legal/#privacy-policy).

Customer account orders

Customer account
When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time by notifying us, without this affecting the lawfulness of the processing carried out based on your consent before its revocation. Your customer account will then be deleted.


Collection, processing and transfer of personal data when placing orders
When you place an order, we only collect and process your personal data to the extent that this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR and is necessary for the fulfillment of a contract with you.
Your data will be passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases we strictly observe the legal requirements. The amount of data transmission is limited to a minimum.

Reviews advertising

Data collection when writing a comment
When you comment on an article or post, we only collect your personal data (name, email address, comment text) to the extent provided by you. The processing serves the purpose of enabling commenting and displaying comments. By submitting the comment, you consent to the processing of the transmitted data. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out based on your consent before its revocation. Your personal data will then be deleted.

When your comment is published, the name and email address you provided will be published.

In addition, when you submit a comment, your IP address will be stored for the purpose of preventing misuse of the comment function and ensuring the security of our information technology systems. By submitting the comment, you consent to the processing of the transmitted data. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out based on your consent before its revocation. Your IP address will then be deleted.

Use of the email address to send newsletters
Regardless of the contract processing, we use your email address exclusively for our own advertising purposes to send newsletters, provided you have expressly agreed to this. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation. You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the distribution list.

Your data will be passed on to a service provider for email marketing as part of order processing. It will not be passed on to other third parties.

Use of the email address to send direct mail
We use your email address, which we received as part of the sale of a good or service, to electronically send advertising for our own goods or services that are similar to those that you have already purchased from us, to the extent that you do so have not objected to use. Providing the email address is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in direct advertising. You can object to this use of your email address at any time by notifying us. The contact details for exercising your objection can be found in the legal notice. You can also use the link provided in the promotional email. There are no costs for this other than the transmission costs according to the basic tariffs.


Shipping service provider

Passing on the email address to shipping companies for information about shipping status
We pass on your email address to the transport company as part of the contract processing, provided you have expressly agreed to this in the ordering process. The purpose of the transfer is to inform you by email about the shipping status. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time by notifying us or the transport company, without affecting the lawfulness of the processing carried out based on your consent before its revocation.


Payment service provider credit report

Use of PayPal
All PayPal transactions are subject to the PayPal Privacy Policy. You can find these at https://www.paypal.com/de/webapps/mpp/ua/privacy-full (https://www.paypal.com/de/webapps/mpp/ua/privacy-full)

Using PayPal Express
We use the PayPal Express payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of being able to offer you payment via the PayPal Express payment service. In order to integrate this payment service, it is necessary for PayPal to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies can also be used for this purpose. The cookies enable your browser to be recognized.
The use of cookies or comparable technologies is based on Section 15 Paragraph 3 Sentence 1 TMG. Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in a customer-oriented offer of various payment methods. You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.
By selecting and using PayPal Express, the data required for payment processing will be transmitted to PayPal in order to be able to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR. Further information on data processing when using the PayPal Express payment service can be found in the associated data protection declaration at www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS (http://www.paypal .com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS).

Use of Amazon Payments
We use the Amazon Payments payment service from Amazon Payments Europe sca (38 avenue John F. Kennedy, L-1855 Luxembourg; "Amazon Payments") on our website.
The data processing serves the purpose of being able to offer you payment via the Amazon Payments payment service.
In order to integrate this payment service, it is necessary for Amazon Payments to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies can also be used for this purpose. The cookies enable your browser to be recognized.
The use of cookies or comparable technologies is based on Section 15 Paragraph 3 Sentence 1 TMG. Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in a customer-oriented offer of various payment methods. You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.
By selecting and using “Amazon Payments”, the data required for payment processing will be transmitted to Amazon Payments in order to be able to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.
Further information on data processing when using the Amazon Payments payment service can be found in the associated data protection declaration at: https://pay.amazon.com/de/help/201212490 (https://pay.amazon.com/de/help/201212490)

Data collection and processing when registering for installment purchase via easyCredit
When paying by installment purchase via easyCredit, the additional data protection information (https://www.easycredit-ratenkauf.de/download/rk_ergaenzende_datenschutzscheine_zum_ratenkauf_by-easycredit_2.0.pdf) applies to easyCredit installment purchase.

Data collection and processing, credit check when purchasing on account via heidelpay
When paying on account via heidelpay, personal data is transmitted to the debt collection service provider heidelpay Heidelberger Payment GmbH (Vangerowstraße 18, 69115 Heidelberg; "heidelpay") and to their partners UNIVERSUM Inkasso GmbH and UNIVERSUM Payment Solution GmbH and further processed there. The data processing serves the purpose of offering the purchase on account payment method as well as the necessary risk and creditworthiness assessment. The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in offering different payment methods and in protection against payment default. For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR by notifying us. For the purpose of its own creditworthiness check, heidelpay transmits data to credit reporting agencies (credit agencies) and receives information from them as well as, if necessary, creditworthiness information based on mathematical and statistical methods, the calculation of which includes, among other things, address data.
Specifically, these can be the following credit agencies - mentioned as examples but not exhaustively:


- Schufa Holding AG,
- CRIF Bürgel GmbH,
- Arvato Infoscore GmbH,
- Universum Business GmbH,
- Bisnode D & Austria GmbH. The provision of the data is necessary for the conclusion of the contract with the payment method you require. Failure to provide this means that the contract cannot be concluded using the payment method you have chosen.

Data collection and processing when registering for payment via Paymorrow
When paying via Paymorrow, personal data is transmitted to the payment service provider InterCard AG (Alstertor 9, 20095 Hamburg; "Paymorrow") and further processed there.
For the "Buy on account" payment method, Paymorrow checks whether the customer's request to purchase on account can be accepted with regard to any payment and default risks (acceptance check according to risk guidelines), or whether a different payment method can be used in coordination with the online shop operator should. For this purpose, Paymorrow carries out its own acceptance check after using the desired payment method purchase on account. For this purpose, an identity, creditworthiness and creditworthiness check is required at the credit agencies listed below.


For the payment method "Pay in installments", Paymorrow checks whether the customer's request to pay in installments can be accepted with regard to any payment and default risks (acceptance check according to risk guidelines), or whether another payment method can be used in coordination with the online shop operator should. For this purpose, Paymorrow carries out its own acceptance check after using the desired payment method Pay in Installments. For this purpose, a creditworthiness and identity check is required at the credit agencies listed below.
The data processing serves the purpose of offering the selected payment method and the necessary credit check.
Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time by notifying us, without this affecting the lawfulness of the processing carried out based on your consent before its revocation.
As part of the identity verification, you agree that your personal data will be transmitted by Paymorrow to SCHUFA Holding AG (Kormoranweg 5, 65201 Wiesbaden; "SCHUFA") for the purpose of identity verification and SCHUFA will then determine the degree of correspondence of the personal details stored with it send it back to Paymorrow with the personal details you provided in percentages and, if necessary, a reference to a previous ID-based identification check carried out by SCHUFA or another contractual partner. Paymorrow can therefore use the transmitted match rates to determine whether a person is stored in the SCHUFA database at the address you provided. There will be no further exchange of data or transmission of different addresses or storage of your data in the SCHUFA database. For reasons of proof, only the fact that the address has been verified is stored at SCHUFA.
In order to carry out the credit check as part of the acceptance check, the following personal data is required from you: title, first and last name; Place of residence (street, house number, postal code, city); Birth date; Telephone number. The use, processing and transfer of the aforementioned personal data by the online shop operator and Paymorrow as well as the transfer of this data by Paymorrow to the mentioned credit agencies for the purpose of credit checks requires your consent.
As part of the ordering process, you will therefore be asked to consent to the storage, processing and use of your personal data by the online shop operator or Paymorrow for the purpose of credit checks and to the transfer of this data to credit agencies, including the transfer of data to third parties.
Paymorrow reserves the right to transmit personal data to service providers or financial partners commissioned by Paymorrow for the above-mentioned purposes or to grant them access to this to the extent that this is necessary to fulfill their tasks.
Of course, we respect the customer's decision not to give consent. In this case, however, neither the online shop operator nor Paymorrow can meet the customer's request for a purchase on account.

To check your creditworthiness, Paymorrow or partner companies commissioned by Paymorrow may transmit your address data to credit reporting agencies for creditworthiness and credit checks within the scope of what is legally permitted and taking into account your respective legitimate interests in excluding transmission or use when registering for purchase on account. We obtain information about the customer's previous purchasing and payment behavior and creditworthiness information based on mathematical-statistical methods using address data (scoring - to calculate payment probabilities) from the following credit reporting agencies for the purpose of creditworthiness and credit checks, the data for providing information save:

Bürgel, Bürgel Wirtschaftsinformation GmbH & Co. KG, Gasstraße 18, D-22761 Hamburg, Tel.: +49 (0) 40 - 89 80 3 - 0, Fax: -777;
CEG, Creditreform Consumer GmbH, Hellersbergstr. 11, D-41460 Neuss, Tel.:+49(0)2131-109-501, Fax: -557;
Deltavista, Deltavista GmbH, Freisinger Landstr. 74, D-80939 Munich, Tel.: +49 (0)89 - 7244880, Fax: - 22;
infoscore Consumer Data GmbH, Data Protection Department, Rheinstraße 99, D-76532 Baden-Baden, Fax: +49 (7221) 5040-3201;
"Real" Inform GmbH, Normannenweg 32, 20537 Hamburg, Fax: +49 40 23 88 14-59.

You can request the data stored about you by the respective credit reporting agencies from the credit reporting agencies mentioned. Data regarding the conclusion of a contract, the application, the beginning and/or the termination of a contractual relationship can also be transmitted to the credit agencies mentioned. The online shop operator / Paymorrow can also provide the credit agencies with data about any behavior that does not comply with the contract. The credit agencies store this data in order to be able to provide their contractual partners with information to assess the creditworthiness of customers or about the customer's address to determine the debtor if they can credibly demonstrate a legitimate interest. Paymorrow ensures that the credit agencies mentioned process and/or use your personal data exclusively for the purpose of “creditworthiness and credit check”.


If your wish to “pay in installments” has been accepted, you have the option of applying for the “pay in installments” payment method via Paymorrow’s partner bank. After you have successfully completed your order in the online shop, you will be redirected to the “Pay in installments” offer in our customer portal. To use the service, you must follow the instructions in the “Pay in installments” menu item. The “Pay in installments” service is provided by our partner bank, Commerzfinanz GmbH.

When submitting your request for the payment method "Pay in installments", you provide Commerzfinanz GmbH with your first and last name, street, house number, postal code, city and date of birth for the purpose of concluding a credit agreement and processing payment for your online purchases in Paymorrow partner shops as well as your telephone number. This personal data is required by Commerzfinanz GmbH for the purpose of checking and approving your loan request for the “Pay in installments” payment method.
The provision of the data is necessary for the conclusion of the contract with the payment method you require. Failure to provide this means that the contract cannot be concluded using the payment method you have chosen.


Data collection and processing for payment methods by credit card, direct debit and invoice via secupay AG
We have integrated the secupay.direct debit, secupay.invoice purchase and secupay.credit card components from secupay AG (Goethestr. 6, 01896 Pulsnitz; "secupay") on our website. secupay is a payment institution within the meaning of the Payment Services Supervision Act (ZAG) and registered with the Federal Financial Supervisory Authority (Graurheindorfer Str. 108, 53117 Bonn; "BaFin") (registration number: 126737) and enables cashless payment of products and services on the Internet. secupay represents a procedure through which the purchase price claim is assigned to secupay. This enables a retailer to deliver goods, services or downloads to the customer immediately after the order is placed. If you select "direct debit", "purchase on account" or "credit card" as a payment option via secupay during the ordering process in our online shop, your data will be automatically transmitted to secupay. By selecting one of these payment options, you consent to the transfer of personal data required for payment processing. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time by notifying us, without this affecting the lawfulness of the processing carried out based on your consent before its revocation. When processing payments via secupay, the payment method data is transmitted to secupay. secupay then carries out a technical review of the risk of payment default. We will then be informed of the transaction result automatically. The personal data exchanged with secupay is your first name, last name, address, email address, IP address, telephone number or other data that is necessary for payment processing. The purpose of transmitting the data is to process payments and prevent fraud. We will also transmit other personal data to secupay if there is a legitimate interest in the transmission. The processing is carried out on the basis of Article 6 Paragraph 1 Letter f GDPR. The personal data exchanged between secupay and us may be transmitted by secupay to credit reporting agencies. The purpose of this transmission is to check identity and creditworthiness. secupay may pass on the personal data to affiliated companies and service providers or subcontractors to the extent that this is necessary to fulfill the contractual obligations or the data is to be processed on behalf of the customer. You have the option to revoke your consent to secupay to handle personal data at any time. A revocation does not affect personal data that must be processed, used or transmitted for (contractual) payment processing. The applicable data protection regulations of secupay can be accessed at https://www.secupay.com/de/datenschutz (https://www.secupay.com/de/datenschutz).

Creditworthiness and identity checks when purchasing on account via Novalnet
If you choose to pay by invoice, Novalnet AG (Gutenbergstr. 2, 85737 Ismaning) carries out its own identity and creditworthiness check. For this purpose, Novalnet AG requires certain, including personal, information from the customer. These are the name and address, account number and bank sort code or credit card number (including validity period), invoice amount and currency as well as the transaction number. Novalnet AG checks and evaluates the customer's information and, if justified, exchanges data with other companies and credit reporting agencies (credit check). You are entitled to use this information for the purpose of payment processing and to pass it on to the provider. When paying on account via Novalnet, personal data will be transmitted to the debt collection service provider Novalnet and further processed there. The data processing serves the purpose of offering the purchase on account payment method and the necessary credit check. The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in offering different payment methods as well as the legitimate interest in protection against payment default. For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR by notifying us. The provision of the data is necessary for the conclusion of the contract with the payment method you require. Failure to provide this means that the contract cannot be concluded using the payment method you have chosen.


Cookies

Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user's computer system. When a user accesses a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string that allows the browser to be uniquely identified when the website is accessed again.

Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are set and decide individually whether to accept them and prevent the storage of the cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all functions of this website to their full extent.

You can find out how you can manage cookies in the most important browsers (including deactivating them) using the links below:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de (https://support.google.com/accounts/answer/61416?hl=de)
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies (https://support.microsoft.com/de-de/help/17442 /windows-internet-explorer-delete-manage-cookies)
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehne (https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehne)
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac (https://support.apple.com/de-de/guide/ safari/manage-cookies-and-website-data-sfri11471/mac)


Technically necessary cookies
Unless otherwise stated in the data protection declaration below, we only use these technically necessary cookies for the purpose of making our offering more user-friendly, effective and secure. Cookies also enable our systems to recognize your browser even after you change pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after a page change.

The use of cookies or comparable technologies is based on Section 15 Paragraph 3 Sentence 1 TMG. Your personal data is processed on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offering.
You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.

Analysis advertising tracking communication

Use of Google Analytics
We use the web analysis service Google Analytics from Google LLC on our website. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and compliance with applicable data protection laws.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The following information can be collected, among other things: IP address, date and time of page access, click path, information about the browser you use and the device you use, pages visited, referrer URL (website through which you access our website), location data, purchasing activities. The IP address transmitted by your browser as part of Google Analytics is not merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and web beacons that enable analysis of your use of the website. The information generated in this way about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. As a result, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
The use of cookies or comparable technologies is based on Section 15 Paragraph 3 Sentence 1 TMG. Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.
You can prevent Google from collecting the data generated by Google Analytics and related to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the following link and install: https://tools.google.com/dlpage/gaoptout?hl=de (https://tools.google.com/dlpage/gaoptout?hl=de)
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent your data from being collected in the future when you visit this website. You must opt ​​out on all systems and devices you use for this to be effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Deactivate Google Analytics (javascript:gaOptout()).
Further information on terms of use and data protection can be found at https://www.google.com/analytics/terms/de.html (https://www.google.com/analytics/terms/de.html) or at https: //www.google.de/intl/de/policies/ (https://www.google.de/intl/de/policies/) and at https://policies.google.com/technologies/cookies?hl= de (https://policies.google.com/technologies/cookies?hl=de).

Use of the Facebook Pixel
On our website we use the remarketing function “Custom Audiences” from Facebook Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland “Facebook”).
Facebook Ireland and we are jointly responsible for the collection of your data when you integrate the service and the transmission of this data to Facebook. The basis for this is an agreement between us and Facebook Ireland on the joint processing of personal data, in which the respective responsibilities are determined. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum (https://www.facebook.com/legal/controller_addendum). Thereafter, we are in particular responsible for fulfilling the information obligations in accordance with Articles 13 and 14 of the GDPR, for compliance with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the service, and for compliance with the obligations under Article 33 , 34 GDPR, to the extent that a personal data breach affects our obligations under the joint processing agreement. Facebook Ireland is responsible for enabling the rights of those affected in accordance with Articles 15 - 20 of the GDPR, of complying with the security requirements of Article 32 of the GDPR with regard to the security of the service and of fulfilling the obligations under Articles 33 and 34 of the GDPR to the extent that there is a violation of the protection of personal data concerns Facebook Ireland's obligations under the Joint Processing Agreement.
The purpose of the application is to target visitors to the website with interest-based advertising on the social network Facebook. For this purpose, Facebook's remarketing tag was implemented on the website. This tag is used to establish a direct connection to the Facebook servers when you visit the website. This sends information to the Facebook server about which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will be shown personalized, interest-based Facebook ads.
Your data may be transferred to the USA.
The use of cookies or comparable technologies is based on Section 15 Paragraph 3 Sentence 1 TMG. Your personal data is processed on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation. You can deactivate the “Custom Audiences” remarketing function here.
Further information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy can be found in Facebook's data protection information at https://www.facebook.com/about/privacy/ (https://www. facebook.com/about/privacy/).


Use of Google Ads conversion tracking
We use the online advertising program “Google Ads” on our website and, in this context, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and compliance with applicable data protection laws.
If you click on an ad placed by Google, a cookie for conversion tracking will be stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to that page. Each Google Ads customer receives a different cookie. There is therefore no possibility that cookies can be tracked via the websites of Ads customers.
The information collected using the conversion cookie is used to create conversion statistics. Here we find out the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.
Your data may be transferred to the USA.
The use of cookies or comparable technologies is based on Section 15 Paragraph 3 Sentence 1 TMG. Your personal data is processed on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.
You can deactivate personalized advertising for you in Google's advertising settings. Instructions can be found at https://support.google.com/ads/answer/2662922?hl=de (https://support.google.com/ads/answer/2662922?hl=de)
Alternatively, you can prevent third parties from using cookies by visiting the Network Advertising Initiative opt-out page at https://www.networkadvertising.org/choices/ (https://www.networkadvertising.org/choices/). and implement the further information about the opt-out mentioned there. You will then not be included in the conversion tracking statistics.
Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/ (https://www.google.de/policies/privacy/)

Use of the remarketing or “similar target groups” function of Google Inc.
We use the remarketing or “similar target groups” function of Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”) on our website. If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and compliance with applicable data protection laws.
The application serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for creating interest-based advertisements. The cookies record visits to the website as well as anonymized data about the use of the website. There is no storage of personal data of visitors to the website. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that most likely take into account previously accessed product and information areas.
Your data may be transferred to the USA.
The use of cookies or comparable technologies is based on Section 15 Paragraph 3 Sentence 1 TMG. Your personal data is processed on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.
You can permanently deactivate Google's use of cookies by following the following link and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de (https: //support.google.com/ads/answer/7395996?hl=de)
Alternatively, you can prevent third parties from using cookies by visiting the Network Advertising Initiative opt-out page at https://www.networkadvertising.org/choices/ (https://www.networkadvertising.org/choices/). and implement the further information about the opt-out mentioned there.
Further information about Google Remarketing and the associated data protection declaration can be found at: https://www.google.com/privacy/ads/ (https://www.google.com/privacy/ads/)

Using the live chat system tawk.to
We use the live chat system from tawk.to inc. on our website. (187 East Warm Springs Rd, SB298, Las Vegas, NV 89119, USA, "tawk.to").
The data processing serves the purpose of communication between you and us as the provider. Anonymized data is processed for the operation of the system and for web analysis purposes. User profiles can be created from this data under a pseudonym, whereby cookies can be used. Cookies enable recognition of the Internet browser.
The data collected will not be used to personally identify the visitor to this website without the separate consent of the person concerned.
Your data may be transferred to the USA.
The use of cookies or comparable technologies is based on Section 15 Paragraph 3 Sentence 1 TMG. Your personal data is processed on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in direct customer communication. You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.

Plug-ins and others


Using Google Tag Manager
We use Google Tag Manager from Google LLC on our website. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and compliance with applicable data protection laws.
This application manages JavaScript tags and HTML tags, which are used to implement tracking and analysis tools in particular. The data processing serves the purpose of tailoring and optimizing our website.
The Google Tag Manager itself neither stores cookies nor processes personal data. However, it enables the triggering of additional tags that can collect and process personal data.
Further information on terms of use and data protection can be found here (https://www.google.com/intl/de/tagmanager/use-policy.html).
Use of All In One WP Security & Firewall
We use the security plugin “All In One WP Security & Firewall” from Tips and Tricks HQ on our website.
The data processing serves the purpose of increasing the security and protection of our website and identifying security gaps. Cookies can be used for this purpose, through which user data such as your IP address can be collected. The data is only stored on our servers. A transfer of data to third parties does not take place.
The use of cookies or comparable technologies is based on Section 15 Paragraph 3 Sentence 1 TMG. Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR out of our overriding legitimate interest in protecting our website from automated spying, misuse and SPAM. You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.
Further information on data processing when using the plug-in can be found at https://de.wordpress.org/plugins/all-in-one-wp-security-and-firewa (https://de.wordpress.org/plugins /all-in-one-wp-security-and-firewall/)ll/ (https://de.wordpress.org/plugins/all-in-one-wp-security-and-firewall/) and at https: //www.tipsandtricks-hq.com/wordpress-security-and-firewall-plu (https://www.tipsandtricks-hq.com/wordpress-security-and-firewall-plugin)gin (https://www. tipsandtricks-hq.com/wordpress-security-and-firewall-plugin).



Use of Google reCAPTCHA
We use the reCAPTCHA service from Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website.
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and compliance with applicable data protection laws. The query serves the purpose of distinguishing between input by a human or by automated, machine processing. For this purpose, your input will be transmitted to Google and used there. In addition, the IP address and any other data required by Google for the reCAPTCHA service are transmitted to Google. This data is processed by Google within the European Union and may also be transmitted to the USA.
Processing is carried out on the basis of Article 6 Paragraph 1 Letter f of the GDPR in the legitimate interest of protecting our website from automated spying, misuse and SPAM. For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR.
Further information about Google reCAPTCHA and the associated data protection declaration can be found at: https://www.google.com/recaptcha/intro/android.html (https://www.google.com/recaptcha/intro/android.html) as well https://www.google.com/privacy (https://www.google.com/privacy).


Use of Google invisible reCAPTCHA
We use the invisible reCAPTCHA service from Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website. If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and compliance with applicable data protection laws.
This serves the purpose of distinguishing between input by a human or by automated, machine processing. In the background, Google collects and analyzes usage data, which Invisible reCaptcha uses to distinguish regular users from bots. For this purpose, your input will be transmitted to Google and used there. In addition, the IP address and any other data required by Google for the Invisible reCAPTCHA service are transmitted to Google.
This data is processed by Google within the European Union and, if necessary, also in the USA.
Processing is carried out on the basis of Article 6 Paragraph 1 Letter f of the GDPR in the legitimate interest of protecting our website from automated spying, misuse and SPAM. For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR.
Further information about Google reCAPTCHA and the associated data protection declaration can be found at: https://www.google.com/recaptcha/intro/android.html (https://www.google.com/recaptcha/intro/android.html) as well https://www.google.com/privacy (https://www.google.com/privacy)
Use of Consent Manager
We use the consent management tool Consentmanager from Jaohawi AB (Håltegelvägen 1b, 72348 Västerås, Sweden; "Consentmanager") on our website.
The tool enables you to grant consent to data processing via the website, in particular the setting of cookies, and to make use of your right to revoke consent that has already been given.
The data processing serves the purpose of obtaining and documenting the necessary consent for data processing and thus complying with legal obligations.
Cookies can be used. The following information, among other things, may be collected and transmitted to Consentmanager: date and time of page access, information about the browser and device you use, anonymized IP address, opt-in and opt-out data. This data will not be passed on to other third parties.
Data processing is carried out to fulfill a legal obligation based on Article 6 Paragraph 1 Letter c GDPR.
Further information on data protection at Consentmanager can be found at: https://www.consentmanager.net/privacy.php (https://www.consentmanager.net/privacy.php)
Use of Cookiebot
On our website we use the consent management tool Cookiebot from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark; "Cookiebot").
The tool enables you to grant consent to data processing via the website, in particular the setting of cookies, and to make use of your right to revoke consent that has already been given. The data processing serves the purpose of obtaining and documenting the necessary consent for data processing and thus complying with legal obligations.
Cookies can be used. The following information, among others, can be collected and transmitted to Cookiebot: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. This data will not be passed on to other third parties.
Data processing is carried out to fulfill a legal obligation based on Article 6 Paragraph 1 Letter c GDPR.
Further information on data protection at Cookiebot can be found at: https://www.cookiebot.com/de/privacy-policy/ (https://www.cookiebot.com/de/privacy-policy/)


Rights of those affected and storage period

Duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial law, and then deleted after the deadline has expired, unless you have agreed to further processing and use.

Rights of the data subject
If the legal requirements are met, you are entitled to the following rights in accordance with Articles 15 to 20 of the GDPR: right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 Para. 1 GDPR, you have the right to object to processing based on Art. 6 Para. 1 f GDPR, as well as to processing for the purpose of direct advertising.

Right to lodge a complaint with the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that your personal data is not being processed lawfully.

Right to object
If the personal data processing listed here is based on our legitimate interest in accordance with Article 6 Paragraph 1 Letter f of the GDPR, you have the right to object to this processing at any time with future effect for reasons arising from your particular situation.
After an objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

If personal data is processed for direct advertising purposes, you can object to this processing at any time by notifying us. After an objection has been made, we will stop processing the data concerned for the purpose of direct advertising.

last updated: July 20, 2020